Our guest is a longtime friend and expert contributor to EconVue, David W. Johnson. He is CEO of 4sight Health and author of a new book, The Customer Revolution in Healthcare just published by McGraw Hill. He discusses how aligning economic incentives with patient needs will deliver better outcomes at lower costs with superior customer service. The market will be won by disruptive, bottom-up, and customer-centric, tech-saavy competitors who will deliver kinder, smarter, and cheaper health care. This is a subject absolutely everyone has a stake in, and Johnson explains in his interview not just what is broken, but how it can be fixed.